Interrobang designs R3 Medical Media’s patient and physician guides—a product designed to support and protect patients and physicians.

R3 Medical Media’s risk management surgical guides enable physicians to walk through the details of surgeries, reviewing the procedure itself, what to expect during recovery, and red flags to watch out for. The guides help patients feel supported and well educated about their upcoming procedures and create a document that ensures critical information is covered, thereby reducing malpractice risks. The guides feature highly detailed medical illustrations and a design approach that make complex medical situations and terminology accessible and understandable to a wide range of patients and their caregivers. This is reflected in the clean, uncluttered layouts, font and typographic approaches that aid readability, and the use of icons to help patients quickly access content by type or concern. In addition to R3 Medical Media’s core product line, Interrobang designed customized and co-branded guides and support materials for Pfizer’s Celebrex and Viatris’ Arixtra, both of which support patients having these surgeries.

Services Provided / Provider and patient publication design, sales and presentation materials, print tool development and design, custom patient folders