Brand | Brand Assessment, Brand Strategy, Naming, Brand Development, Rebranding, Brand Rollout + Implementation, Brand Management, Brand Standard Guidelines
Design | Logos, Identity Systems, Print, Packaging, Websites, Displays
Plan. Understand your audience, competition, and where you fit into that picture. Build upon strengths and discovered opportunities to differentiate and capture interest.
Start. Create a brand that embodies your company's culture, inspires your audience, and works to help your business succeed.
Grow. Adapt, update, expand your brand based on how you've grown, and how you plan to grow.
Correct. Rethink your brand to solve problems such as recognition, confusion, perception, and positioning issues.
Shepherd. Maintain a strong brand through consistent use of existing brand elements and thoughtful integration of new ones.
Support. Complete design services to roll out and support your brand.
Partial Client List
ANEW Place | Audubon Vermont | Autumn Harp | Bothfeld & Volk | CVAA | Dartmouth College | Dealertrack Technologies | Earth Asset Partnership | The Emily Post Institute | HOPE Works | Gardener‘s Supply Company | Madison Performance Group | Middlebury College | National Life Group | Northern Power Systems | Prevent Child Abuse Vermont | Primmer | Renewable NRG Systems | Stone Environmental | Summit Wealth Group | Switchback Brewing Company | Symbol Technologies | TDK Electronics Corp. | VNAs of Vermont | Vermont Comedy Club | Vermont Community Loan Fund | Vermont Public Radio | Vermont Businesses for Social Responsibility | We Are Family Foundation
“To design is much more than simply to assemble, to order, or even to edit: it is to add value and meaning, to illuminate, to simplify, to clarify, to modify, to dignify, to dramatize, to persuade, and perhaps even to amuse. To design is to transform prose into poetry.” Paul Rand