Interrobang to rebrand The Emily Post Institute
Interrobang has been hired to rebrand The Emily Post Institute. New stationery, corporate messaging and an updated website will be developed as well.
From a primary office in Burlington, Vermont, The Emily Post Institute maintains a 25 book collection, columns in Good Housekeeping, The New York Times, USA Weekend, and The Boston Globe, conducts seminars and trainings, and partners with businesses and non-profit organizations to bring etiquette and manners to a wide audience. There are currently two generations and nine direct descendants and their immediate family involved with The Emily Post Institute.
The Emily Post Institute, Inc., is one of America's most unique family businesses. From social networking to social graces, the name Emily Post has been the definitive source on etiquette for generations of Americans. Spanning five generations, this family business maintains and evolves the standards of etiquette that Emily Post established with her seminal book Etiquette in 1922. According to the Posts, though times have changed, the principles of good manners remain constant. Above all, manners are a sensitive awareness of the feelings of others. Being considerate, respectful, and honest is more important than knowing which fork to use. Whether it's a handshake or a fist bump, it's the underlying sincerity and good intentions of the action that matter most.
